Strategic Tips for Selling Real Estate in 2009
HAPPY NEW YEAR FROM CAPITAL RELOCATION SERVICES!
By: Jim Finch
As the New Year begins, now is the time to “connect the dots” with strategic tips from Capital Relocation Services to help sell your property in a challenging real estate market.
Property Condition – “You can never change a first impression”
- Put your home in top condition
- Clean up, paint up, and fix up!!!!!!!!
Hiring the Right Real Estate agent – “It pays to hire a professional to do the job right”
- Understand the various “agency” relationships and their implications
- Obtain at least (2) independent opinions of value and marketing strategies
- Limit the time of the listing agreement to no more than (90) days, and be sure any exclusions or ‘out clauses’ are included
- Always refer to your attorney or accountant for any legal or tax advice, not your agent!
Intelligent Pricing – A property attracts the most attention, excitement and interest from the real estate community and potential buyers when first listed on the market.
- Don’t “test” the market and list higher for a few weeks to see if someone comes along. It’s better to price aggressively and end up with several offers at once.
- Consider offering incentives up front rather than negotiating them at the time of an offer.
- Pricing slightly below the competition strengthens opportunities for being the first to receive an offer.
Continual Analysis of Market Performance – No one will make an offer if they do not know your home is for sale, it is not priced correctly, or in very poor condition.
- Make sure that your agent is following their marketing plan and actively marketing your property from start to finish.
- Consider price adjustments as soon as possible. You may run the risk of a very lengthy marketing period as well as a lower sales price when it does sell.
- Consider doing those repairs that seem to be holding the buyers back from making an offer. Buyers typically believe making repairs or improvements will be costly, time consuming and prefer to “move in” immediately without the burden of doing repairs on their minds.
Capital Relocation Services “connects the dots” to align relocation program, policy, and practice with corporate strategy. Targeted transferee service and adherence to budgetary goals are several benefits of a well connected, strategically sound program. The goal of our proprietary Low-Stress Relocation Process™ is to proactively empower you in managing your relocation program challenges.
Wishing you a wonderful and prosperous 2009!
Tags: Add new tag